A day for discovering meaning in human experience
Attention is the obvious substance of the current digital era and is right now becoming its dominant currency. Focusing on whether the attention is meaningful refines the concept and ensures that media and user experience research is directed towards the whole human experience, including the motivations behind it, the targets ahead, and its present digital context.
In other words, combining neuropsychological and psychoanalytic theories: How can attention, seen as the inner psychological integration of perception, emotion, and cognition, fulfill real desires? This re-focus, on meaningful attention, raises different digital business puzzles and also addresses broader questions of our tech culture.
The eye square “Memex Conference 2023” features a flurry of sparkling thought around this year’s motto: “Meaningful Attention”. There is growing awareness in the advertising and market research industries that merely technical and machine-oriented metrics are no longer sufficient to analyze what is happening on and beyond users’ screens. eye square and its partners are committed to helping both companies and consumers better understand, improve and ultimately enjoy the digital human experience. So stay tuned and join us for the Berlin Memex Conference 2023!
Join us for another exciting event hosted by eye square after the closing of Memex Berlin 2023. As part of the Human Experience Family, we’re thrilled to present an additional event featuring captivating talks by industry experts.
Human Experience Family is a catalyzer for mega and meta steps to increase Human Experiences by synchronizing code, creativity and commerce. The human experience family provides intellectual and monetary biz investments, academic and intellectual exchange and free training and education, networking, and funding tips and decades of wisdom.
Stay tuned for the program details and registration information coming soon. Get ready to immerse yourself in a world of insights and knowledge like never before.
eye square GmbH
Schlesische Straße 29-30 D
Included in the price:
We will be streaming the entire event live via LinkedIn!
As an audience member, your voice will not only be heard, but you will be able to participate in different ways.
Digital seats are limited – so register soon!
Currently, there are no special corona regulations for this type of event. This means that you do not need a vaccination certificate or test. Whether you want to wear a mask or not is up to you.